Marketing Targeted to reach YOUR Customers!
Your story should reach YOUR customers!
So I use the best communication and marketing strategies to reach the right people for your business. Blending creativity and smart techniques, I craft campaigns that spark interest and evolve your brand!
Social Media Planning and Management
Keep your company in front of your customers with a solid social media plan that highlights your products and/or services. I review the target for your business, and select the social media channels used by that demographic. Then I develop a schedule for your content and create specific posts for each channel. Additionally, I monitor your social media channels, respond to comments, like and share relevant posts, and keep your social media presence actively involved with other accounts.
Website Updates & Maintenance
Does your website need a refresh? Is your content out of date? Are important products or services missing from your site? Can your customers find you easily in a search?
I give your site a complete overhaul to make it organized and easy to follow, plus ensure that the site is using the best keywords and tags. Additionally, I make sure your information is up to date with the most recent pictures, content, and information about your business.
Marketing Collateral
From sales flyers and promotional pieces to formal proposals and qualification packages, I create all the marketing materials you need, using the right format and best media that showcases your business to customers. By emphasizing what differentiates you from your competitors, I develop tools to support your business growth, improve your sales, and increase your profits. With 25 years of experience, I have the know how to produce all your marketing collateral, in whatever format you require - from PowerPoint presentations to printed mailers and on-line documents to visual displays, I can make it happen!
Branding Strategy Collaboration
Is your current branding working for you? Can your customers identify you quickly among the sea of information? Is your message clear, cohesive, and reflective of your business?
I work with you to determine if your current strategy is working, where it might be falling short, and how to fix the issue so your customers instantly recognize your business and your message!
Advertising Creation
Are you sponsoring an event? Do you need a sales piece for an email blast or social media? Should you be advertising with an on-line or printed publication? Do you need to promote a special event?
I provide advertising copy that is ready for your promotional needs. Additionally, if you aren’t sure where, how, and when you should be advertising, I can review your intended target markets and make recommendations for the right ads, so they reach the right audience.
Newsletter/Blog Development
You are an expert in your business! And the best way to highlight that expertise is by authoring a newsletter or blog!
Want to discuss topics that affect your business community? I can set up a blog and create content that reflects your views and ideas. Have technical information and details about your company that you want to share? I can develop an e-newsletter to be sent regularly to discuss the latest company updates. I am available to write the stories and deliver the finished products directly to your email campaign software or website.
Don’t see what you need? Reach out to discuss your specific ideas!
Ready to tell your story?
Share your goals and let’s co-create what’s next.